We write detailed tutorials on WordPress SEO, Yoast, speed optimization, and affiliate marketing. The money I've generated from Online Media Masters has changed my life and the goal is to pass on knowledge so you can build an affiliate site to do the same!
Showing posts with label Affiliate Marketing. Show all posts
Showing posts with label Affiliate Marketing. Show all posts
Want to create a stunning personal website in WordPress? I’ll show you how to build a personal website using Astra’s Ready Websites. These are pre-built websites you can import in 1-click using the Astra Starter Sites plugin. This has become the newest, easiest, and most efficient way to create websites. All you have to do […]
Have slow WooCommerce products pages? WooCommerce sites naturally require more resources by using extra plugins as well as WooCommerce scripts, styles, and cart fragments. Add a few third party scripts like AdSense and Google Fonts combined with shared hosting, and that’s a recipe for a bad GTmetrix report. The #1 factor in the WordPress optimization […]
What’s the best way to lazy load images and videos in WordPress? This depends on whether you’re already using a cache plugin that supports lazy loading (WP Rocket, W3 Total Cache, Swift, LiteSpeed Cache). If your cache plugin supports lazy loading images and videos, it’s best to use that to avoid having to install an […]
If you’re using Google Analytics on your WordPress site, you might see a leverage browser caching issue in your GTmetrix report. Hosting your Google Analytics tracking code locally should fix this. There are many plugins to host analytics locally, which is as easy as copying and pasting your UA number into the plugin. You have […]
Need to disable plugins on specific pages in WordPress? You can do this using a plugin like Asset CleanUp or Perfmatters. By disabling unused plugins, scripts, and styles on specific content types, this means fewer HTTP requests and a faster site. The most common example is disabling your contact form plugin on your entire site […]
The WordPress Heartbeat API for the most part, should be disabled. At the cost of server resources, the Heartbeat API uses /wp-admin/admin-ajax.php to run AJAX calls from the browser. In turn, it is able to show you real-time plugin notifications, when other users are editing a post (which sends a request every 15 seconds), and […]
Have a slow WordPress site on SiteGround? I had this problem too; my GTmetrix scores were near 100% for every blog post I wrote (because I’m obsessed with speed), but my load times could get up to 10+ seconds. I have lots of images and comments on most of my posts, but there was literally […]
Elementor says they’re the fastest page builder for WordPress. So what’s causing your slow loading website? There are usually a few simple tweaks that can significantly improve your load times and GTmetrix scores. Elementor says the most common reasons for a slow WordPress site are servers, media, external scripts (eg. Google Fonts), plugins, no CDN, […]
With PHP 7.4 out, it’s time to update your PHP version. Upgrading PHP versions is one of the easiest ways to make your WordPress site faster. In fact, Kinsta’s PHP benchmarks showed PHP 7.4 was almost 3x faster than PHP 5.6. When upgrading PHP versions is as simple as logging into your hosting account and clicking […]
Looking for awesome WordPress speed tips? These are the same tips I use to get 100% GTmetrix scores and <2s load times on nearly every one of my posts. Even this post has a XYZ page size, 462 requests, and still loads in about <2s. You’ll learn everything from optimizing plugins, images, server response times, […]
Looking for a solid list of WooCommerce SEO plugins? Look no further, this list was created specifically with WooCommerce in mind. It includes rich snippet plugins for product schema, user-generated reviews, and speed plugins to make WooCommerce load faster by optimizing WooCommerce scripts, styles, and cart fragments. I also have tutorials on WooCommerce speed optimization […]
Looking to speed up your mobile WordPress site? This tutorial covers mobile caching, mobile-adaptive images, and AMP (accelerated mobile pages). Most optimizations made on your desktop site carry over to your mobile site. That’s why doing things like upgrading PHP versions and reducing server response times also help. How To Test Your WordPress Site’s Mobile […]
Need to make fewer HTTP requests on your WordPress site? This just means you need to reduce how many elements (requests) load on your site. Combining CSS and JavaScript files can help, but there are other optimizations that can reduce HTTP requests, like selectively disabling plugins that don’t need to be loaded on specific pages, […]
Why isn’t your website ranking in Google? This is by far the most common question I get when doing SEO audits. The most common reasons a website isn’t ranking in Google are usually related to keyword choices, overemphasis on keyword usage (instead of real on-page SEO), lack of in-depth content about core topics, poor click-through […]
Need to serve scaled images in WordPress? This just means you need to resize large images to be smaller. GTmetrix tells you which images need to be scaled and the correct dimensions they should be cropped or resized to. Next, resize (scale) the image and replace old images with the new ones. Since GTmetrix only […]
Need to specify image dimensions in WordPress? This means you need to add a width and height to the image’s HTML or CSS. If an image does not have specified image dimensions, it will appear as an error in your GTmetrix report, and GTmetrix will even tell you the correct width and height that should […]
Affiliate marketing can be a big source of revenue. The key to maximizing your affiliate earnings is to provide additional value and to engage your readers. Unlike traditional ads where you are paid for impressions or clicks, affiliates are only paid if or when a specific action is performed. The action might be something as simple as signing up for a newsletter to submitting their zip code information up to having a sale completed. Regardless, you are not paid until you've compelled your readers to take some type of action.
With that in mind, here are the Top 10 Commandments for affiliate marketing success to make sure your readers get value and take the actions you want them to take so you can maximize your success with affiliate marketing.
1. Know Your Audience
The most successful way to use affiliate programs is to only promote products, services, and offers that match the needs and wants of your audience. Consider why they are coming to your site, joining your email marketing list, or following you on social media.
What are you providing that they are looking for? Make sure the affiliate products you are promoting provide a solution to your audience's problems.
If you are writing about sports, don't put up affiliate ads for printer toner just because everyone has a printer and those programs have a high payout. The people who are coming to read commentary or get stats for their favorite teams aren't thinking about those things when they're on your site.
The more relevant the ads are to your readers, the more likely they will use them. An interesting way of looking at affiliate marketing is this: educating your audience about relevant products and services they may be interested in can be considered a value-added form of content.
Not only can knowing your audience give you better success with the products you are promoting, but it can help guide you on the best places to market, advertise, and promote your website to attract visitors in the first place.
The more you know your audience the better you can use demographics, psychographics, and other information the better target your audience when advertising on platforms such as Facebook.
If you haven't yet started and are still trying to decide what market you want to serve then see this article on how to pick a profitable niche for your online business.
The bottom line here is to promote products that are directly relevant to the audience you are serving. The more relevant the offers; the more sales you'll generate.
2. Be Trustworthy
Readers are savvy. They know an affiliate link when they see one. If you break their trust by promoting a product you don't believe in or take advantage of their visit with too many ads, they will leave and never come back.
It is your repeat visitors that will drive traffic. They are the ones who will give you linkbacks, spread the word, and recommend your site as the go-to place for valuable content. You need to build a relationship based on genuine content.
If your visitors don't think you're being honest or think that you are only recommended products and services due to a profit motive, they won't read anything else you have to say.
If you promote products and services that aren't high value, they'll lose trust in your recommendations and stop acting on them; costing you sales and profits.
With this in mind, you'll want to make sure that your #1 priority is adding value to your website visitors and email list. Only share products that you know are relevant, useful, and can truly help them.
Also, you'll want to disclose any affiliate relationships you have with the vendors you are promoting. Most people are perfectly fine with this and the increased level of transparency you are providing can help you build more trust with your audience (more on this below).
If you do that, you'll make much more money in the long run with repeat sales.
3. Be Helpful
Think of affiliate ads as additional resources that complement your content. Give value to your content by making it helpful, useful, and informative.
Don't put up a list of your favorite books, hoping people will click on the affiliate link, purchase the books (just because you listed them), so you can cash in on a sale.
Take some time to write a detailed review, and use affiliate ads to point them in the right direction if they decide to act on your information.
Even better, if you have a personal testimonial or case study to share; write a detailed post about it then include your recommendation with your affiliate link in your review.
That's what affiliate ads are for. If you write a great review recommending a book and readers buy the book because of it, you should get affiliate sales credit for that.
But just throwing out links to products with no rhyme or reason will result in a quick exit by visitors who don't take any action at all.
Remember the main idea: always provide valuable content that adds value to the visitor experience. The sales will follow.
